The Role of the Newsroom
Get practical advice on how journalists can contribute to your reader revenue approach.
All Activities
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Proposing a campaign budget
Explore how to create a budget for auction and reservation buying types.
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Set up accounts and assets for the WhatsApp Business Platform
Learn about the accounts and assets that are required to integrate the WhatsApp Business Platform.
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Exploring best practices for ad creative
Learn how to select the best placements and apply mobile best practices.
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Get discovered with Reels on Facebook and Instagram
Learn how to use Reels to connect with relevant audiences in a format that resonates with them.
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Get Started With the Conversions API - Advertising API Developer
The Conversions API is a direct channel to gather customer activity in a way that supports efforts to honor the choices consumers make about data sharing. The Conversions API continues to send data through browser-independent mechanisms, even when the...
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Commerce Messaging for Businesses
Conversational commerce is about connecting with people through chat by building effective conversational commerce campaigns and establishing a strong commerce presence on Facebook messaging platforms. This virtual training provides you with an overview of how to build a powerful...
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Measure success and monetize a community
Learn ways you can measure your community's performance, make decisions based on insights and monetize to generate revenue.
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Create for a mobile world
Understand mobile behavior and improve mobile campaign performance.
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Certifications
Facebook awards credentials to individuals who demonstrate advanced-level proficiency in various aspects of digital marketing with Facebook products.
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WhatsApp Business Platform overview
Learn about the purpose and use cases of the WhatsApp Business Platform, and prepare for integration.
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Get started with Audience Network
Learn how to use Meta Audience Network to monetize your app, choose ad formats and integrate the SDK for Audience Network.
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Grow your audience with Advantage+ app campaigns
This course explores Advantage+ app campaigns and how these campaigns can help grow mobile app audiences. You’ll also discover how to implement Advantage+ app campaigns and discover strategies to help campaigns succeed. This content includes an overview of Advantage+ app...
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Ad formats and placements
Learn how to select ad formats and design creative strategies to reach your audience at each stage of the audience journey.
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Upgrade your advertising with Advantage+ catalog ads
Learn what Advantage+ catalog ads are and how they can help you achieve your business goals. Explore different creative formats to deliver relevant, personalized ads to your audience. Additionally, you'll learn best practices in setting up your Advantage+ catalog ads...
