Crafting your Faith Community’s Content Strategy
Use this lesson to identify creative formats, create engaging content and craft your faith community's content strategy.
All Activities
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Using Facebook to Engage with your Congregation
Use this lesson to learn how to turn online supporters into participants at your events , grow your online congregation and connect with your members.
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Elevate Live with Deldelp Medina
In the season of gratitude and giving, nonprofit organizations face unique challenges in capturing the hearts and minds of existing and prospective donors. With 1.9 million people starting or donating to a fundraiser on Facebook and Instagram during the...
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October 2020 Product Update
Join our expert product team to hear October developments, including Limited Originality of Content, Branded Content, Fan Subscriptions markets, monetizing crossposts, Creator Studio: Instant Articles, In-stream ads controls in app, Insights exports and 60s/15s video views API.
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November 2020 Product Update
Join our expert product team to hear November featuring an overview of Creator Studio.
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Create Inspiring Holiday Ads
Stand out from other businesses during the holiday season and showcase what makes your business unique. In this webinar, you’ll learn the importance of planning ahead, creative strategies to make your ads stand out and what tools you’ll need...
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400-101 Planning Certified Media Planning Professional Exam Courses
The Media Planning path provides advertisers needed guidance for communicating with clients and planning campaigns on Meta’s platforms. These courses give a high-level view at how Meta can fit into your media mix and direction on planning campaigns to meet...
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100-101 Meta Certified Digital Marketing Associate Exam Courses
You can use these curated lessons to prepare for the 100-101 Meta Certified Digital Marketing Associate exam. They are organized by topic and weight to signify how much of the exam is focused on each subject.
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Align Your Goals With the Marketing Funnel
Align Your Goals With the Marketing Funnel
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Free Tools to Create and Enhance Content
Free Tools to Create and Enhance Content
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Start Your Fundraiser
Start Your Fundraiser
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How to Engage Your Community on Facebook
This lesson prepares you to establish an engaging Facebook presence as a government organization.
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Creative Considerations for Public Service Announcements
This lesson will prepare you to compare multiple creative formats for your public service announcements and create messages that prompt people to interact with your government organization.
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Build Connection With Your Community on Instagram
This lesson prepares you to establish a presence and a community for your government organization on Instagram.
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Stay Connected to Your Community With WhatsApp
This lesson prepares you to use WhatsApp to interact with your community as a government organization.
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Tell Authentic Stories
Tell Authentic Stories
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Buying Recommendations for Public Service Announcements
This lesson will prepare you to differentiate between the available ad buying options, select the appropriate buying option to help your organization achieve its goals, and determine a budget and schedule that aligns with your government organization’s goals.
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Ads Reporting
This lesson will prepare your government organization to evaluate your government organization's ad results with Ads Reporting and find the metrics that are most relevant to your campaign.
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Get More People to Register for Your Services with Ads
This lesson prepares you to create ads to generate more signups for your services and make decisions about your ad campaigns that align with the goals of your organization.
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Creative Placements and Formats for your Ads
This lesson will prepare you to craft ads that informs and educates people of your services, and leverage a variety of creative formats at every stage of your audience’s journey.
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Build Your Campaign
Build Your Campaign
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Maintain Connections With Your Community
This lesson will prepare you to use Facebook tools to make public service announcements as a government organization.
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Raise Awareness of Your Service
This lesson prepares you to use organic posts and messages to raise awareness of your services and use Facebook Messenger, Instagram Direct and WhatsApp to connect with people in the community.
