This session explores how to attract quality leads by optimizing your lead ads with instant forms campaigns with the Conversions API for CRM. We review the value of integrating your CRM with the Conversions API and go through each step...
In this course, you will learn how to use Facebook Reels and Instagram Reels to create short, entertaining videos that help people discover your brand. You will also learn how to create ads for Reels ads and how to incorporate...
Learn more about data usage and collection in the ads ecosystem.
In this course, we examine the different targeting tools and discuss how to avoid obstacles with targeting parameters. You'll also learn how to adjust your creative to new target segments and align your targeting tools with your advertising needs.
Learn how to use Meta Business Suite to manage your presence on both Facebook and Instagram, connect with customers, create ads and grow your business — all from one central location.
This lesson covers how the Conversions API helps advertisers establish a more reliable data connection that leads to improved marketing campaign performance. Participants will explore the considerations for determining which integration option meets their needs and learn best practices for...
Learn to use Audience Network to maximize revenue through bidding.
In this course we explore how Advantage+ catalog ads can deliver relevant, personalized ads to your audience.
Learn how to monetize your app with in-app ads, control which ads appear in your app and advertise to grow your audience.
Create content for a mobile world by using high quality ad creative in your mobile marketing campaigns. You will learn to design content that aligns to user behavior and incorporate best practices when designing for mobile.
Learn how to create measurable business goals and choose the campaign objective to meet your goal.
This training is designed to guide creative strategists on measurement and testing tools to improve creative work for better campaign outcomes. Don't see any events here? Be sure to log into Blueprint to access a variety of events scheduled.To log...
Learn how to define business goals, select the correct ad objective and measure success in Meta Ads Manager.
This course provides developers with a solid foundation of catalog features for Advantage+ catalog ads for web/mobile.
This course covers the purpose and use cases for the AI ad tools within Meta Advantage.
Learn how to verify proper implementation of Meta Conversions API setup, optimize your configuration of the Conversions API and troubleshoot issues that may arise after the direct implementation of the Conversions API.
This training will cover proven best practices that can help maximize international sales across Meta technologies. You’ll discover guidance on how to compare destination markets, strategies for implementing cross-border ad campaigns and tactics for setting up operations that help offer...
This training discusses how the Conversions API can help advertisers establish a more reliable data connection that leads to improved marketing campaign performance. The purpose of this workshop is to help agencies map their business objectives to what is functionally...
This activity page is dedicated to the Webex test runs. Please feel free to schedule as many as you need as you familiarize yourselves with the new platform. We recommend that all coordinators schedule a test event so that we...
