Advertising tailored to people can be more effective, both for consumers and business performance. In this course, you’ll learn how ads are evolving to provide more transparency and control. We’ll examine the impact this can have on businesses who rely...
This lesson prepares you to plan and create a reel for your business.
See how other disruptors are taking their businesses to the next level.
Create a strong foundation from which to seize the best growth opportunities. Find out how the hockey sticks and base system can help you build your startup.
Learn how to find news stories on Facebook and Instagram, monitor top performing content, analyse your performance and develop your posting strategy.
This course teaches you how to extract insights from data and how to use insights to make data-driven recommendations. This workshop is the fourth virtual instructor-led training covering the skills necessary for the Marketing Science Certification exam.
Join our Public Content Policy team who will walk you through our Community Standards Policies and cases studies to help illustrate the types of content that are and are not allowed on our platform.
Learn how you can use app events to improve your ads targeting, optimization and measurement.
Learn how to set up the Conversions API Gateway, verify that the events are received and troubleshoot common issues.
Completion of this course is required to renew your Community Manager certification from Meta.
This course prepares you to set up an Instagram business account and create a profile to get discovered and connect with customers.
Learn how to optimize the Meta Conversions API and help improve ad performance by applying best practices to maximize event coverage, increase event effectiveness, deduplicate events and maintain data freshness.
Facebook Stars are a great way to form deeper connections with your audience as a new creator. Learn all about how to get started with Stars from beauty creator, Braannxo, as she shares her best tips for finding success...
Learn how you can optimize your lead ads with instant forms campaigns with the Conversions API for CRM.
Your reader revenue strategy doesn’t need to start with a massive investment. Whatever the size of your organization, be inspired by simple tactics and approaches you can implement today that will help you make meaningful gains.
Learn how to use the Meta Pixel, Conversions API and Facebook SDK to deliver relevant ads while protecting customer privacy.
Facebook strives to create a safe and welcoming community for the almost 3 billion people who use its platform around the world. This session will equip you to talk confidently with your clients by describing how Facebook addresses brand safety...
The pixel helps you track conversions on your Facebook ads, optimize your ads for people most likely to convert and generate audiences to better target your ads. This course helps you setup, implement and troubleshoot the pixel so you...
