Building your Faith Community’s Online Presence
Use this lesson to understand the differences between a Facebook Profile and a Page, and learn how to set up your Faith Community Page.
Use this lesson to understand the differences between a Facebook Profile and a Page, and learn how to set up your Faith Community Page.
Use this lesson to identify creative formats, create engaging content and craft your faith community's content strategy.
Use this lesson to learn how to turn online supporters into participants at your events , grow your online congregation and connect with your members.
In the season of gratitude and giving, nonprofit organizations face unique challenges in capturing the hearts and minds of existing and prospective donors. With 1.9 million people starting or donating to a fundraiser on Facebook and Instagram during the...
Join our expert product team to hear October developments, including Limited Originality of Content, Branded Content, Fan Subscriptions markets, monetizing crossposts, Creator Studio: Instant Articles, In-stream ads controls in app, Insights exports and 60s/15s video views API.
Join our expert product team to hear November featuring an overview of Creator Studio.
Stand out from other businesses during the holiday season and showcase what makes your business unique. In this webinar, you’ll learn the importance of planning ahead, creative strategies to make your ads stand out and what tools you’ll need...
The Media Planning path provides advertisers needed guidance for communicating with clients and planning campaigns on Meta’s platforms. These courses give a high-level view at how Meta can fit into your media mix and direction on planning campaigns to meet...
You can use these curated lessons to prepare for the 100-101 Meta Certified Digital Marketing Associate exam. They are organized by topic and weight to signify how much of the exam is focused on each subject.
Align Your Goals With the Marketing Funnel
This lesson will prepare you to test different factors in your government organization's ads and iterate insights from past advertising campaigns into future campaigns.
This lesson will prepare you to create ads that enable your government organization to inform and educate more people in your community.
This lesson will prepare you to measure your campaigns’ results with different tools, test different factors in your ads, and integrate insights from past advertising campaigns into future campaigns.
This lesson prepares you to use organic posts and messages to raise awareness of your services and use Facebook Messenger, Instagram Direct and WhatsApp to connect with people in the community.
This lesson will prepare your government organization to evaluate your government organization's ad results with Ads Reporting and find the metrics that are most relevant to your campaign.
Build Your Campaign
This lesson will prepare you to craft ads that informs and educates people of your services, and leverage a variety of creative formats at every stage of your audience’s journey.
This lesson will prepare you to compare multiple creative formats for your public service announcements and create messages that prompt people to interact with your government organization.
This lesson will prepare you to use Facebook tools to make public service announcements as a government organization.
Free Tools to Create and Enhance Content
Start Your Fundraiser
This lesson prepares you to establish an engaging Facebook presence as a government organization.
This lesson prepares you to establish a presence and a community for your government organization on Instagram.