All Activities
-
-
Creative Unlocked: Harness Meta Technologies to Supercharge Creator Content
The objective is to learn the latest strategies for supercharging creator content and driving performance using Meta’s partnership ads and creator tools. Don't see any events here? Be sure to log into Blueprint to access a variety of events...
-
-
Opportunity score for agencies: Helping clients achieve better results
Webinar learning objectives This training explains how to use opportunity score in Ads Manager to get personalized recommendations that can help improve campaign performance. Learn how to apply recommendations and get answers to common questions. The training is designed for...
-
Optimize for purchases with ads that click to message
The purpose of this training is to provide learners with a comprehensive understanding of how to set up and run effective campaigns using ads that click to message, optimized for purchases. This training covers the key concepts and best practices...
-
Elevating campaign performance with Reels trending ads, partnership ads and catalog product video
This training introduces recent updates to Meta ad offerings, including partnership ads, Reels trending ads and catalog product video. Learn what these products are for, when to use them and how to get started. Don't see any events here? Be...
-
Grow your brand with AI glasses from Meta
Webinar learning objectives This 50-minute live training explores how to use AI glasses from Meta to create content. Learn how to grow your business and connect with customers in authentic and personal ways. If you’re a small business owner, content...
-
-
Certification Prep Virtual Training | Media Planning - Part 2
This session focuses on the budgeting and measurement dimensions of media planning on Meta platforms. You'll work through:Proposing a Campaign Budget. Gain the skills to build and justify effective budget recommendations, andAnalysing Campaign Reporting Results and Measurement Strategies. Learn...
-
Shell Page: Get higher-quality leads with your first-party data
This is theShell Page: Get higher-quality leads with your first-party datapost registration copy
-
Shell Page: Meta AI Business Assistant
This is the Shell Page: Meta AI Business Assistant post registration copy
-
Ditch the guesswork: Test smarter, grow faster
This training explains how to use A/B Testing, Conversion Lift and creative testing to optimize campaign variables, use Advantage+ automation and build a repeatable testing framework to lower customer acquisition cost and scale winning approaches. Don't see any events...
-
Ad creative that converts: how to diversify your ads for better results
This training explores how ad creative affects campaign performance. Learn practical strategies for achieving creative diversification (using a variety of images, videos, messages and formats) so the ad delivery system can better match ads to interested people. Don't see any...
-
Certification Prep Virtual Training | Media Buying - Part 2
This session builds on Day 1 by diving into the execution and evaluation phases of Media Buying on Meta platforms. You'll explore:Implementing Buying Types and Optimising for Ad Delivery. Learn how to select the right buying approach and fine-tune...
-
Shell Page: Catalog product video to enhance your Advantage+ catalog ads
This is the Shell Page: Catalog product video to enhance your Advantage+ catalog ads post registration copy
-
Certification Prep Virtual Training | Media Buying - Part 1
This session covers the foundational elements of campaign setup on Meta platforms, focusing on two key areas:Campaign Activation Tools and Meta Advantage. Learn how to effectively leverage Meta's suite of activation and automation tools, and Campaign Objectives and Signal,...
-
Certification Prep Virtual Training | Media Planning - Part 1
This session introduces the strategic foundations of Media Planning on Meta platforms, covering two essential areas: Determining the Best Buying Type and Bid Strategy. Learn how to evaluate and recommend the most effective buying and bidding approaches, and Aligning...
-
From brief to breakthrough: inside winning creator partnerships
Go behind the scenes of successful creator collaborations. Hear from brands, creators, and agencies about building effective partnerships, overcoming common challenges, and achieving breakthrough results.
-
-
Use AI to enhance workflows and master creative diversification
Discover how Meta’s latest AI creative tools can help you diversify ad assets while saving time and boosting performance. Come learn how to make the most of these new features leverage brand controls and gain practical tips designed for marketers...
-
Optimize for the conversions you value
This workshop covers how to guide AI for greater campaign performance using optimization tools across Meta technologies. Learn how to customize ad delivery for specific business KPIs and high-value customers, connect data sources for more accurate optimization and measurement...
-
Agencies and Meta Conversions API: benefits and setup across clients
The Meta Conversions API is a server-to-server connection that allows businesses to connect their marketing data from across the customer journey to Meta. This training discusses how the Conversions API can help agencies establish a more reliable data connection that...
-
-
