Create audiences in Meta Ads Manager
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
Learn about the different types of audiences available for ads and how to create them for campaigns in Meta Ads Manager.
Use the Meta Pixel and the Conversions API to gain insight into customer actions and optimize your advertising strategy.
The Advanced Marketing Developer learning path prepares learners for the Advanced Marketing Developer certification exam and coding assessment. This track prepares learners to implement the Facebook SDK, set up and troubleshoot App Events on iOS and Android. It also helps...
See how other disruptors are taking their businesses to the next level.
Use high-quality creative in your mobile marketing campaigns to develop content for a mobile world. This lesson explores how you can incorporate best practices and develop content that aligns to user behavior when you design for mobile.
Meta New Starter Onboarding session is a 2-day live webinar session built to onboard and educate you on how to navigate the advertising ecosystem across Meta’s family of apps and services. This training is relevant for individuals who are newly...
Learn about partnership ads, creative diversification, and how strategic partnerships with creators can help advertisers achieve their business goals.
This training will cover how to use partnership ads to improve campaign performance. It covers the different types of partner content that can be used as partnership ads, as well as how to work with creators and build a partnership...
Discover how to engage with customers through Messenger and use different features to communicate more efficiently.
Learn how you can use Meta Commerce Manager to set up and manage catalogs, promote products and personalize ads for shoppers.
Learn how to select the best campaign objective and conversion settings in Ads Manager for your business goals.
Learn how to leverage data-driven marketing solutions to enhance your campaign results. In this session we will discuss the Meta Pixel, Facebook SDK, Conversions API and Offline conversion solutions. Don't see any events here? Be sure to log into Blueprint...
Generate sales across web, app and in-store channels with omnichannel ads across Meta technologies.
Learn how to create audiences in Meta Ads Manager and optimize reach and performance with Meta Advantage+.
Learn about what ads on Facebook look like and how to use a Facebook business Page and Ads Manager to create ads.
Explore how to use brand safety controls, and learn about standards and policies relevant to ads on Meta technologies.
Learn how data from the Meta Pixel, Conversions API and Facebook SDK can provide insights to reach people with relevant ads.
Impress clients with the latest recommendations and master campaign best practices by attending this live webinar. You’ll learn: - The importance of a simplified account structure- How to unlock new opportunities with automation - New creative tactics to supercharge client...
To use the Conversions API as effectively as possible, you need to ensure that it's set up properly. Ongoing maintenance can also help identify opportunities for improvement. This training describes how you can optimize your configuration of the Conversions...
Learn how to optimize the Meta Conversions API and help improve ad performance by applying best practices to maximize event coverage, increase event effectiveness, deduplicate events and maintain data freshness.
Learn how to interpret statistical analysis and regression results to make decisions based on data.